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Last updated: 13 April 2026
Cookies are small text files that are stored on your device (computer, tablet, or mobile) when you visit a website. They are widely used to make websites work more efficiently and provide information to website owners.
Cookies enable websites to recognise your device and store some information about your preferences or past actions, helping to improve your browsing experience.
Fuel Media and Marketing uses cookies to:
These cookies are essential for the website to function properly and cannot be switched off. They enable core functionality such as security, form submissions, and basic navigation.
What we use these cookies for:
Retention: Session cookies are deleted when you close your browser. Your cookie consent preference is stored in your browser's local storage until you clear it.
We use Google Analytics 4 (GA4) to understand how visitors interact with our website. These cookies are only set after you accept analytics cookies via our cookie consent banner. If you decline, no analytics cookies are placed and no browsing data is collected.
| Cookie | Purpose | Retention |
|---|---|---|
| _ga | Distinguishes unique visitors | 2 years |
| _ga_* | Maintains session state | 2 years |
Google Analytics data is collected with IP anonymisation enabled. We do not use this data to identify individual users, and we do not share it with third parties for advertising purposes.
We do not use: Advertising cookies, retargeting pixels, or social media tracking cookies. Your browsing activity is not shared with advertising platforms.
We use the following third-party service that may set cookies on your device, but only after you provide consent:
Our website includes links to social media platforms (such as LinkedIn), but these are simple links that do not set cookies unless you click through to those external websites.
When you first visit our website, you will see a cookie consent banner. You can choose to accept or decline analytics cookies. Strictly necessary cookies do not require consent under UK GDPR and PECR regulations.
If you accept: Google Analytics cookies will be set to help us understand how our website is used.
If you decline: No analytics cookies will be placed and no browsing data will be collected by Google Analytics.
You can change your preference at any time by clearing your browser's local storage or cookies, which will cause the consent banner to reappear on your next visit.
You can control and/or delete cookies as you wish. You can delete all cookies that are already on your device and you can set most browsers to prevent them from being placed.
Most web browsers allow you to manage your cookie preferences. You can set your browser to refuse cookies or delete certain cookies. Generally, you can find these settings in the "options" or "preferences" menu of your browser.
Popular browser cookie settings:
Please note that if you disable cookies, some features of our website may not function properly, and your user experience may be affected.
We respect Do Not Track (DNT) browser signals. Our analytics cookies are consent-gated - if you decline cookies via our consent banner, no analytics data is collected regardless of your DNT setting. We do not share browsing behaviour with advertising platforms or other third parties.
We may update this Cookie Policy from time to time to reflect changes in technology, legislation, or our business practices. We will post any changes on this page with an updated revision date.
We encourage you to review this Cookie Policy periodically to stay informed about how we use cookies.
For more information about cookies, including how to see what cookies have been set and how to manage and delete them, visit:
If you have any questions about our use of cookies, please contact us: