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47 Essential Questions to Ask Your Agency
Uncover hidden fees, ensure transparency, and take control of your media spend with our comprehensive audit checklist covering 7 critical categories.
Our comprehensive checklist covers every aspect of your agency relationship, helping you identify red flags and opportunities for improvement.
Understand the fundamentals of your agency relationship, termination rights, asset ownership, and contractual flexibility.
7 questions
Ensure you understand exactly what you're paying for, uncover hidden fees, and verify you're receiving fair value.
8 questions
Assess the strategic rigour behind your media investments and ensure data-driven decision making.
6 questions
Evaluate how effectively your campaigns are tracked, measured, and reported with meaningful KPIs.
7 questions
Understand how your agency operates, who's managing your account, and what processes protect your investment.
6 questions
Assess technical capabilities, data ownership, privacy compliance, and platform access rights.
6 questions
Uncover potential conflicts of interest, undisclosed financial arrangements, and ensure complete transparency in all dealings.
7 questions